Their responses feature books on everything from SEO to growth hacking. So, in no particular order, here is our list of the past year’s top ten digital marketing books chosen for marketers, by marketers. The top digital marketing books Killing Marketing – By Joe Pulizzi and Robert Rose digital marketing book Undoubtedly, the best marketing book I read this year was “Killing Marketing”. As marketers, we often define success as generating web traffic, leads, and customers. But under those success metrics, marketing departments almost universally end up operating at a loss for their respective organizations. But it doesn’t have to be that way.
In this book, Pulizzi and Rose do a masterful job of showing marketers an alternative world in which marketing departments accomplish traditional goals AND turn a profit. Filled with actionable insights and real-world examples, this Cork House Clearance Services book left me feeling empowered and motivated. It will do the same for anyone who reads it. – Stephen App, Senior Marketing Manager at eCity Interactive The Art of SEO – By Eric Enge digital marketing book There are so many SEO books and blogs for you to read, but a majority of them are not very useful and tend to include the same old regurgitated crap. But this book is one of the best SEO books that you can buy.
It covers everything from the basics of a website structure to tips for making useful content. In particular parts of the book, it even talks about historic trends to help you better understand the algorithms. – Ryan Scollon, Freelance SEO and PPC consultant Content Chemistry – By Andy Crestodina digital marketing book I recently read this book and feel it is a must-read for digital marketing this year. The book is written by Andy Crestodina, who is the owner, founder, and director of an award-winning web design company in Chicago.