The deployment of keywords is an extremely important part of SEO. In addition to choosing appropriate keywords, good keyword density and layout are also one of the keys to helping rapid ranking. However, for beginners, how to choose keywords and how to arrange keyword density to achieve the desired effect?
1. First, look at keyword density.
Keywords are page keywords. Although they have been used by many black hat SEOs, resulting in a decline in weight, they are still one of the concerns of search engines. The height is recommended to be controlled between 2%-8%. Of course, there are also people who play with fire and increase the keyword density to more than a dozen.
2. Keyword layout
The division of keywords email list follows three principles: 1. From top to bottom 2. From left to right 3. Ubiquitous
keyword layout There are two ways for my personal research:
(1) Uniform distribution
(2) Concentrated + Evenly distributed
How to view the keyword layout of a word? Search for a keyword in Baidu, and then click on Baidu snapshot to view it. This trick is called "Baidu snapshot method".
Evenly distributed: This should be well understood, that is, in the snapshot, all keywords appear in every corner of your website in a scattered form, and you make sure that they are relatively even, so there must be something in the arrangement of the description Meta or article content Have a plan first.
Concentrated + evenly distributed: This method is very practical and the effect is not bad. On the basis of uniform distribution, a certain part of the keywords are concentrated. Such as the important position of the head.
The placement of keywords is not arbitrary, but rational, intentional behavior.